Debbie Dekleva focuses on market based conservation of monarch habitat through the development of consumer goods. Debbie is well versed in all aspects of production, product development, and sales of products made with milkweed materials, the sole food source of monarch caterpillars.

Identifying and using the natural, renewable resource of milkweed in products creates more demand and in turn, more monarch habitat. By working with natural systems, we restore soil health, promote biodiversity, improve water quality and capture carbon within the production model.

Debbie identifies partners, creates prototypes and launches environmentally positive milkweed products while providing social and economic benefit to communities.

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