design

Patagonia Case Study [4 of 4] – Operations (Rebroadcast)

Subscribe to Next Economy Now on Apple Podcasts, Spotify, Pandora, Google Podcasts, YouTube, or wherever you find podcasts.

This is the final episode in a rebroadcast of our four part interview series with Vincent Stanley from Patagonia.

Tired of all the rebroadcasts? We have been working on a new project that will be launching 8/22/22. More info to come very soon…

Vincent Stanley, co-author with Yvon Chouinard of "The Responsible Company", has been with Patagonia on and off since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

Interview Highlights:

  • How Patagonia thinks about social, environmental, and financial goal setting and key performance indicators

  • The thought process behind how Patagonia sets prices for its products

  • Internal and external reporting practices, including the B Impact Assessment and the “Footprint Chronicles'“

  • How Patagonia baked its values and benefit purposes into its company bylaws

—-

LIFT Economy Newsletter

Join 8,000+ subscribers and get our free 60-point business design checklist—plus monthly tips, advice, and resources to help you build the Next Economy: https://lifteconomy.com/newsletter

---

Next Economy MBA

This episode is brought to you by the Next Economy MBA.

What would a business education look like if it was completely redesigned for the benefit of all life? This is why the team at LIFT Economy created the Next Economy MBA (https://lifteconomy.com/mba).

The Next Economy MBA is a nine month online course for folks who want to learn key business fundamentals (e.g., vision, culture, strategy, and operations) from an equitable, inclusive, and regenerative perspective.

Join the growing network of 350+ alumni who have been exposed to new solutions, learned essential business skills, and joined a lifelong peer group that is catalyzing a global shift towards an economy that works for all life.

Learn more at https://lifteconomy.com/mba.

---

Show Notes + Other Links

For detailed show notes and interviews with past guests, please visit https://lifteconomy.com/podcast. 

If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It really helps expose these ideas to new listeners: https://bit.ly/nexteconomynow

Twitter: https://twitter.com/LIFTEconomy

Instagram: https://instagram.com/lifteconomy/

Facebook: https://facebook.com/LIFTEconomy/

YouTube: https://youtube.com/c/Lifteconomy

Music by Chris Zabriskie: https://chriszabriskie.com/

Patagonia Case Study [3 of 4] – Strategy (Rebroadcast)

Subscribe to Next Economy Now on Apple Podcasts, Spotify, Pandora, Google Podcasts, YouTube, or wherever you find podcasts.

This is the third episode in a rebroadcast of our four part interview series with Vincent Stanley from Patagonia.

Tired of all the rebroadcasts? We have been working on a new project that will be launching 8/22/22. More info to come in the coming weeks!

Vincent Stanley, co-author with Yvon Chouinard of "The Responsible Company", has been with Patagonia on and off since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

Interview Highlights:

  • Patagonia’s approach to marketing and how it’s evolved over time

  • Exploration of the thinking behind Patagonia’s feature-length films

  • How Patagonia intentionally cultivates their brand community

  • Standing up for what you stand for might mean standing against or alienating potential customers and strategic partners

  • Doing what’s right and authentic is good business

—-

LIFT Economy Newsletter

Join 8,000+ subscribers and get our free 60-point business design checklist—plus monthly tips, advice, and resources to help you build the Next Economy: https://lifteconomy.com/newsletter

---

Next Economy MBA

This episode is brought to you by the Next Economy MBA.

What would a business education look like if it was completely redesigned for the benefit of all life? This is why the team at LIFT Economy created the Next Economy MBA (https://lifteconomy.com/mba).

The Next Economy MBA is a nine month online course for folks who want to learn key business fundamentals (e.g., vision, culture, strategy, and operations) from an equitable, inclusive, and regenerative perspective.

Join the growing network of 350+ alumni who have been exposed to new solutions, learned essential business skills, and joined a lifelong peer group that is catalyzing a global shift towards an economy that works for all life.

Learn more at https://lifteconomy.com/mba.

---

Show Notes + Other Links

For detailed show notes and interviews with past guests, please visit https://lifteconomy.com/podcast. 

If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It really helps expose these ideas to new listeners: https://bit.ly/nexteconomynow

Twitter: https://twitter.com/LIFTEconomy

Instagram: https://instagram.com/lifteconomy/

Facebook: https://facebook.com/LIFTEconomy/

YouTube: https://youtube.com/c/Lifteconomy

Music by Chris Zabriskie: https://chriszabriskie.com/

Patagonia Case Study [2 of 4] – Culture (Rebroadcast)

Subscribe to Next Economy Now on Apple Podcasts, Spotify, Pandora, Google Podcasts, YouTube, or wherever you find podcasts.

This is the first episode in a rebroadcast of our four part interview series with Vincent Stanley from Patagonia.

Tired of all the rebroadcasts? We have been working on a new project that will be launching 8/22/22. More info to come in the coming weeks!

Vincent Stanley, co-author with Yvon Chouinard of "The Responsible Company", has been with Patagonia on and off since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

Interview Highlights:

  • Maintaining consistent culture across geographies through values alignment and shared purpose & sense of agency in serving customers

  • Creating the conditions to allow people to show up as their full self and pursue the passions outside of work that enhance their value when present for Patagonia

  • Enacting purposeful business activism to influence the market, supply web, and policy in ways that are core to the mission and operations

  • Patagonia’s efforts and stance with regard to racial and gender equity, diversity, and inclusion

—-

LIFT Economy Newsletter

Join 8,000+ subscribers and get our free 60-point business design checklist—plus monthly tips, advice, and resources to help you build the Next Economy: https://lifteconomy.com/newsletter

---

Next Economy MBA

This episode is brought to you by the Next Economy MBA.

What would a business education look like if it was completely redesigned for the benefit of all life? This is why the team at LIFT Economy created the Next Economy MBA (https://lifteconomy.com/mba).

The Next Economy MBA is a nine month online course for folks who want to learn key business fundamentals (e.g., vision, culture, strategy, and operations) from an equitable, inclusive, and regenerative perspective.

Join the growing network of 350+ alumni who have been exposed to new solutions, learned essential business skills, and joined a lifelong peer group that is catalyzing a global shift towards an economy that works for all life.

Learn more at https://lifteconomy.com/mba.

---

Show Notes + Other Links

For detailed show notes and interviews with past guests, please visit https://lifteconomy.com/podcast. 

If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It really helps expose these ideas to new listeners: https://bit.ly/nexteconomynow

Twitter: https://twitter.com/LIFTEconomy

Instagram: https://instagram.com/lifteconomy/

Facebook: https://facebook.com/LIFTEconomy/

YouTube: https://youtube.com/c/Lifteconomy

Music by Chris Zabriskie: https://chriszabriskie.com/

David Holmgren: RetroSuburbia – The Downshifter's Guide to a Resilient Future (Rebroadcast)

Subscribe to Next Economy Now on Apple Podcasts, Spotify, Pandora, Google Podcasts, YouTube, or wherever you find podcasts.

David Holmgren is best known as the co-originator with Bill Mollison of the permaculture concept following the publication of Permaculture One in 1978. Since then he has developed three properties, consulted and supervised in urban and rural projects and presented lectures, workshops and courses at a wide variety of events and venues in Australia and around the world. His writings over those three decades span a diversity of subjects and issues but always illuminating another aspect of permaculture thinking.

At home (Melliodora in Hepburn, Central Victoria), David is the vegetable gardener, silviculturalist and builder. Within the international and growing permaculture movement, David is respected for his commitment to presenting permaculture ideas through practical projects and teaching by personal example, that a sustainable lifestyle is a realistic, attractive and powerful alternative to dependent consumerism.

As well as constant involvement in the practical side of permaculture, David is passionate about the philosophical and conceptual foundations for sustainability, the focus of his seminal book Permaculture: Principles and Pathways Beyond Sustainability.  This book has been significant influences on the development of Transition Initiatives around the world. More recently his Future Scenarios work has seen him recognized as a significant thinker about the “Energy Descent future.” After a decade of significant international travel, David is no longer flying but continues to do some international presentations by Skype and pre-recorded video including receipt of the recent award by Italian environmental organisation.

Interview Highlights:

  • From the co-originator of the permaculture concept, David shares his definition of what permaculture is and what it is not

  • Discussion of David’s new book, RetroSuburbia: The Downshifter's Guide to a Resilient Future

  • An unpacking of many economic ideas based around what David Holmgren argues is the basic economic unit of society: the household.

—-

LIFT Economy Newsletter

Join 8,000+ subscribers and get our free 60-point business design checklist—plus monthly tips, advice, and resources to help you build the Next Economy: https://lifteconomy.com/newsletter

---

Next Economy MBA

This episode is brought to you by the Next Economy MBA.

What would a business education look like if it was completely redesigned for the benefit of all life? This is why the team at LIFT Economy created the Next Economy MBA (https://lifteconomy.com/mba).

The Next Economy MBA is a nine month online course for folks who want to learn key business fundamentals (e.g., vision, culture, strategy, and operations) from an equitable, inclusive, and regenerative perspective.

Join the growing network of 350+ alumni who have been exposed to new solutions, learned essential business skills, and joined a lifelong peer group that is catalyzing a global shift towards an economy that works for all life.

Learn more at https://lifteconomy.com/mba.

---

Show Notes + Other Links

For detailed show notes and interviews with past guests, please visit https://lifteconomy.com/podcast. 

If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It really helps expose these ideas to new listeners: https://bit.ly/nexteconomynow

Twitter: https://twitter.com/LIFTEconomy

Instagram: https://instagram.com/lifteconomy/

Facebook: https://facebook.com/LIFTEconomy/

YouTube: https://youtube.com/c/Lifteconomy

Music by Chris Zabriskie: https://chriszabriskie.com/

Amelia Swan Baxter: Building The Next Economy With WholeTrees (Rebroadcast)

Subscribe to Next Economy Now on Apple Podcasts, Spotify, Pandora, Google Podcasts, YouTube, or wherever you find podcasts.

Amelia Baxter believes that the 21st century built environment is filled with opportunities for trees. Baxter co-founded WholeTrees in 2007 to develop and sell products and technologies that would scale the use of waste-trees in commercial construction, increasing forest revenues, and offering green construction markets a new material for the 21st century. Amelia has led project teams in over $2M in USDA research grants working toward the commercialization of the tree's natural engineering. By raising equity investment for her company, attracting national executive talent, and pinpointing nascent urban markets for trees as structure, Baxter has participated in the growth of a truly conscious and regenerative company.

---

Interview Highlights:

  • How WholeTrees provides an ecological, economic, social, and aesthetic benefit

  • Coming from a place of heart as well as a place of necessity to attract great staff and business culture

  • How the character and inner work of company leaders ripples throughout the entire organization

---

LIFT Economy Newsletter

Join 8,000+ subscribers and get our free 60-point business design checklist—plus monthly tips, advice, and resources to help you build the Next Economy: https://lifteconomy.com/newsletter

---

Next Economy MBA

This episode is brought to you by the Next Economy MBA.

What would a business education look like if it was completely redesigned for the benefit of all life? This is why the team at LIFT Economy created the Next Economy MBA (https://lifteconomy.com/mba).

The Next Economy MBA is a nine month online course for folks who want to learn key business fundamentals (e.g., vision, culture, strategy, and operations) from an equitable, inclusive, and regenerative perspective.

Join the growing network of 350+ alumni who have been exposed to new solutions, learned essential business skills, and joined a lifelong peer group that is catalyzing a global shift towards an economy that works for all life.

Learn more at https://lifteconomy.com/mba.

---

Show Notes + Other Links

For detailed show notes and interviews with past guests, please visit https://lifteconomy.com/podcast. 

If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It really helps expose these ideas to new listeners: https://bit.ly/nexteconomynow

Twitter: https://twitter.com/LIFTEconomy

Instagram: https://instagram.com/lifteconomy/

Facebook: https://facebook.com/LIFTEconomy/

YouTube: https://youtube.com/c/Lifteconomy

Music by Chris Zabriskie: https://chriszabriskie.com/

David Holmgren: RetroSuburbia – The Downshifter's Guide to a Resilient Future

Portrait_539_David_Holmgren_LFS-1_l.jpg

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

SUBSCRIBE & RATE us on iTunes, Spotify, Pandora, YouTube, or anywhere you find podcasts!

David Holmgren is best known as the co-originator with Bill Mollison of the permaculture concept following the publication of Permaculture One in 1978. Since then he has developed three properties, consulted and supervised in urban and rural projects and presented lectures, workshops and courses at a wide variety of events and venues in Australia and around the world. His writings over those three decades span a diversity of subjects and issues but always illuminating another aspect of permaculture thinking.

At home (Melliodora in Hepburn, Central Victoria), David is the vegetable gardener, silviculturalist and builder. Within the international and growing permaculture movement, David is respected for his commitment to presenting permaculture ideas through practical projects and teaching by personal example, that a sustainable lifestyle is a realistic, attractive and powerful alternative to dependent consumerism.

As well as constant involvement in the practical side of permaculture, David is passionate about the philosophical and conceptual foundations for sustainability, the focus of his seminal book Permaculture: Principles and Pathways Beyond Sustainability.  This book has been significant influences on the development of Transition Initiatives around the world. More recently his Future Scenarios work has seen him recognized as a significant thinker about the “Energy Descent future.” After a decade of significant international travel, David is no longer flying but continues to do some international presentations by Skype and pre-recorded video including receipt of the recent award by Italian environmental organisation.

Interview Highlights:

  • From the co-originator of the permaculture concept, David shares his definition of what permaculture is and what it is not

  • Discussion of David’s new book, RetroSuburbia: The Downshifter's Guide to a Resilient Future

  • An unpacking of many economic ideas based around what David Holmgren argues is the basic economic unit of society: the household.

—


This episode is brought to you by the Next Economy MBA.

What would a business education look like if it was completely redesigned for the benefit of all life? This is why the team at LIFT Economy created the Next Economy MBA (http://www.lifteconomy.com/mba).

The Next Economy MBA is a nine month online course for entrepreneurs and aspiring entrepreneurs who want to learn key business fundamentals (e.g., vision, culture, strategy, and operations) from an equitable, inclusive, and regenerative perspective. 

Join the growing network of nearly 250+ alumni who have learned essential skills, increased their confidence in Next Economy business fundamentals, and joined a lifelong peer group that is catalyzing a global shift towards an economy that works for all life.

Courses are offered twice per year. Learn more and/or register today at http://www.lifteconomy.com.mba.

—

If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It really helps expose these ideas to new listeners:

https://podcasts.apple.com/us/podcast/next-economy-now-business-as-a-force-for-good/id1074584017

For show notes and past guests, please visit www.lifteconomy.com/podcast

Sign up for our monthly newsletter to get tips, advice, and guidance on how you can help create the Next Economy: http://www.lifteconomy.com/newsletter

Twitter: https://twitter.com/LIFT_Economy

Instagram: https://www.instagram.com/lifteconomy/

Facebook: https://www.facebook.com/LIFTEconomy/

YouTube: https://www.youtube.com/c/Lifteconomy

Patagonia Case Study (4 of 4) – Operations

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

SUBSCRIBE & RATE us on iTunes, Spotify, Pandora, YouTube, or anywhere you find podcasts!

Vincent Stanley, co-author with Yvon Chouinard of "The Responsible Company", has been with Patagonia on and off since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

maxresdefault.jpg

Interview Highlights:

  • How Patagonia thinks about social, environmental, and financial goal setting and key performance indicators

  • The thought process behind how Patagonia sets prices for its products

  • Internal and external reporting practices, including the B Impact Assessment and the “Footprint Chronicles'“

  • How Patagonia baked its values and benefit purposes into its company bylaws

Other Episodes in this series:


Help these ideas reach more eyes & ears:

  1. SHARE this post on social media!

  2. RATE Next Economy Now on I-Tunes!

  3. SUBSCRIBE to Next Economy Now: iTunes | Overcast | Stitcher | Etc.

 

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. 

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Patagonia Case Study (3 of 4) – Strategy

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

SUBSCRIBE & RATE us on iTunes, Spotify, Pandora, YouTube, or anywhere you find podcasts!

Vincent Stanley, co-author with Yvon Chouinard of "The Responsible Company", has been with Patagonia on and off since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

vincent-stanley-patagonia (1).jpg

Interview Highlights:

  • Patagonia’s approach to marketing and how it’s evolved over time

  • Exploration of the thinking behind Patagonia’s feature-length films

  • How Patagonia intentionally cultivates their brand community

  • Standing up for what you stand for might mean standing against or alienating potential customers and strategic partners

  • Doing what’s right and authentic is good business

Other Episodes in this series:


Help these ideas reach more eyes & ears:

  1. SHARE this post on social media!

  2. RATE Next Economy Now on I-Tunes!

  3. SUBSCRIBE to Next Economy Now: iTunes | Overcast | Stitcher | Etc.

 

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Patagonia Case Study (2 of 4) – Culture

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

SUBSCRIBE & RATE us on iTunes, Spotify, Pandora, YouTube, or anywhere you find podcasts!

Vincent Stanley, co-author with Yvon Chouinard of "The Responsible Company", has been with Patagonia on and off since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

Vincent+Stanley.jpg

Interview Highlights:

  • Maintaining consistent culture across geographies through values alignment and shared purpose & sense of agency in serving customers

  • Creating the conditions to allow people to show up as their full self and pursue the passions outside of work that enhance their value when present for Patagonia

  • Enacting purposeful business activism to influence the market, supply web, and policy in ways that are core to the mission and operations

  • Patagonia’s efforts and stance with regard to racial and gender equity, diversity, and inclusion

Other Episodes in this series:


Help these ideas reach more eyes & ears:

  1. SHARE this post on social media!

  2. RATE Next Economy Now on I-Tunes!

  3. SUBSCRIBE to Next Economy Now: iTunes | Overcast | Stitcher | Etc.

 

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. 

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Amelia Swan Baxter: Building The Next Economy With WholeTrees

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

SUBSCRIBE & RATE us on iTunes, Spotify, Pandora, YouTube, or anywhere you find podcasts!

Amelia Baxter believes that the 21st century built environment is filled with opportunities for trees. Baxter co-founded WholeTrees in 2007 to develop and sell products and technologies that would scale the use of waste-trees in commercial construction, increasing forest revenues, and offering green construction markets a new material for the 21st century. Amelia has led project teams in over $2M in USDA research grants working toward the commercialization of the tree's natural engineering. By raising equity investment for her company, attracting national executive talent, and pinpointing nascent urban markets for trees as structure, Baxter has participated in the growth of a truly conscious and regenerative company.

Amelia-HS-1.jpg

Interview Highlights:

  • How WholeTrees provides an ecological, economic, social, and aesthetic benefit

  • Coming from a place of heart as well as a place of necessity to attract great staff and business culture

  • How the character and inner work of company leaders ripples throughout the entire organization

Help these ideas reach more eyes & ears:

  1. SHARE this post on social media!

  2. RATE Next Economy Now on I-Tunes!

  3. SUBSCRIBE to Next Economy Now: iTunes | Overcast | Stitcher | Etc.

 

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. 

Erin Axelrod is a Partner at LIFT Economy, helping to accelerate the spread of climate-beneficial businesses, specializing in businesses that address critical soil and water regeneration. She is an avid ecologist, grassroots organizer and regularly forages for wild food in her home in rural Sonoma County. You can follow Erin on Twitter @erinaxelrod or email her erin@lifteconomy.com.

Brock Dolman: Thirsty for a Balanced Water Budget

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

SUBSCRIBE & RATE us on iTunes, Spotify, Pandora, YouTube, or anywhere you find podcasts!

Brock Dolman co-directs the WATER Institute, Permaculture Design Program and Wildlands Program. He has taught Permaculture and consulted on regenerative project design and implementation internationally in Costa Rica, Ecuador, U.S. Virgin Islands, Spain, Brazil, China, Canada, Zimbabwe, Tanzania, Democratic Republic of Congo, Cuba and widely in the U.S. He has been the keynote presenter at numerous conferences and was featured in the award-winning films The 11th Hour by Leonardo DiCaprio, The Call of Life by Species Alliance, and Permaculture: A Quiet Revolution by Vanessa Shultz. In October of 2012, he gave a City 2.0 TEDx talk. Brock completed his BA in the Biology and Environmental Studies departments at the University of California Santa Cruz in 1992, graduating with honors. For over a decade, he has served as an appointed commissioner on the Sonoma County Fish & Wildlife Commission. 

Brock-Dolman.jpg

Some highlights from Kevin Bayuk’s conversation with Brock Dolman include:

  • Unpacking aspects of the ecological, biological, & economic importance of water

  • Adaptation to global warming by maximizing/stretching our water budgets at various scales

  • Suggestions for transitioning ecologically from viscous cycles to virtuous cycles & personal resilience strategies

  • An overview of some of Brock’s exciting projects at The WATER Institute at the Occidental Arts & Ecology Center and beyond

Resources:

Help these ideas reach more eyes & ears:

  1. SHARE this post on social media!

  2. RATE Next Economy Now on I-Tunes!

  3. SUBSCRIBE to Next Economy Now: iTunes | Overcast | Stitcher | Etc.

 

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

Kevin Bayuk, Co-founder and Partner at LIFT Economy, works at the intersection of ecology and economy where permaculture design meets next economy organizations intent on meeting human needs while enhancing the conditions conducive to all life. He is the Senior Financial Fellow at Project Drawdown and a founding partner of the Urban Permaculture Institute.  You can follow Kevin on Twitter @kevinbayuk or email him kevin@lifteconomy.com.

Beth Rattner: Exciting Opportunities Through Biomimetic Design

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

SUBSCRIBE & RATE us on iTunes, Spotify, Pandora, YouTube, or anywhere you find podcasts!

Beth Rattner is the executive director for the Biomimicry Institute, a non-profit co-founded by Janine Benyus. Beth directs the Institute’s strategic vision and mission to create a new generation of nature-inspired innovators and oversees the organization’s three programs: Youth Design Challenge, Global Design Challenge + Launchpad, and AskNature. She is a frequent speaker on how biomimetic design in products, cities, and agriculture can bring about a new level of repair and cooperation to our economy and ecosystem which in turn will spur new levels of social equity. 

Prior to this position, Beth worked with William McDonough and Michael Braungart on The Upcycle, the sequel to Cradle to Cradle, before she helped co-found the Cradle to Cradle Products Innovation Institute and became its first executive director and vice president. Beth was also a managing director for one of the first sustainability business consultant firms, Blu Skye, and business manager for Hewlett Packard’s Emerging Market Solutions (EMS) group. This HP internal “start-up” championed a new lens on providing technology solutions to those who earn less than $2 a day. The team launched HP’s first multi-user, daisy-chained computer for poorly funded schools and a solar-powered printer. The printer provided microfinance opportunities for women who brought paid photography to remote villages, allowing people to photograph their family events for the very first time. Beth is a graduate of U.C.L.A. and Loyola Law School and lives in Marin County, California.

Beth Rattner with old pup.jpeg

Some highlights from Kevin Bayuk’s conversation with Beth Rattner include:

  • A brief introduction to the field of biomimicry

  • How so much of what we depend upon in the chemical & materials world could be addressed through structural design

  • Examples of exciting products inspired by biomimetic design

  • How biomimicry is a perfect compliment to many of the solutions proposed in Project Drawdown

  • How the Biomimicry Institute can capture the genius of today’s engineers and designers to solve today’s most pressing challenges

Resources:

Book: Biomimicry: Innovation Inspired By Nature

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

Kevin Bayuk, Co-founder and Partner at LIFT Economy, works at the intersection of ecology and economy where permaculture design meets next economy organizations intent on meeting human needs while enhancing the conditions conducive to all life. He is the Senior Financial Fellow at Project Drawdown and a founding partner of the Urban Permaculture Institute.  You can follow Kevin on Twitter @kevinbayuk or email him kevin@lifteconomy.com.

Penny Livingston-Stark: Ecoliteracy, Permaculture, and Regenerative Design

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

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Penny Livingston-Stark is internationally recognized as a prominent permaculture teacher, designer, and speaker. She holds a MS in Eco-Social Regeneration and 3 Diplomas in Permaculture Design. She has studied, taught with, hosted and learned directly from Bill Mollison, and David Holmgren the co-founders of Permaculture and the developers of the Permaculture Design Certification Course curriculum.

Penny has been teaching internationally and working professionally in the land management, regenerative design, and permaculture development field for 25 years and has extensive experience in all phases of ecologically sound design and construction as well as the use of natural non-toxic building materials. She specializes in site planning and the design of resource-rich landscapes integrating, rainwater collection, edible and medicinal planting, spring development, pond and water systems, habitat development and watershed restoration for homes, co-housing communities, businesses, and diverse yield perennial farms. She as taught Herbal Medicine Making, Natural Building and Permaculture around the US as well as Bali, Indonesia, Peru, Germany, Mexico, France, Turkey, Portugal, Australia, Belize, Brazil, England and Costa Rica.

With her husband James Stark, and in collaboration with Commonweal — a cancer health research and retreat center — Penny co-manages Commonweal Garden, a 17-acre organic and certified salmon-safe farm in Bolinas, California.

Penny co-created the Ecological Design Program and its curriculum at the San Francisco Institute of Architecture, co-created the Permaculture Program at Occidental Arts and Ecology Center with Brock Dolman, co-created the Earth Activist Training with Starhawk and she co-founded the West Marin Grower’s Group, the West Marin Farmer’s Market, and the Community Land Trust Association of Marin. Penny has also worked with the Marin County Community Development Agency and Planning Department to develop recommendations on sustainability for updating the Community Plan.

Penny is a founding member of the Natural Building Colloquium, a national consortium of professional natural builders, creating innovations in straw bale, cob, timberframe, light clay, natural non-toxic interior finishes and other methods using natural and bio-regionally appropriate materials for construction.

She has been featured in the following films: Symphony of the Soil by Lily Films and Deborah Koons Garcia, 2012: A Time for Change by Joao Amorim and Daniel Pinchbeck and Permaculture: The Growing Edge by Belili Films and Starhawk.  Contact Penny at penny@regenerativedesign.org.

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Some highlights from Kevin Bayuk’s interview with Penny Livingston-Stark include: 

  • A glimpse into the early days of permaculture in the US and common misconceptions about permaculture

  • The importance of ecological literacy and appreciating design considerations such as “embodied energy” of system inputs

  • Appreciating bird song and other gifts of our nonhuman neighbors

  • How dairy and cattle ranching is stigmatized but how it can in fact be a powerful driver of ecological regeneration if managed to optimize for soil health

  • The importance of supporting your local herbalists

 

Resources:

Permaculture

Ecoliteracy

Regenerative Design Institute

Tom Ward

Rick Valley

Bill Mollison

Ianto Evans

John Todd

Lost Valley Education & Event Center

Jude Hobbs

The Ecology of Commerce

Natural Capitalism: Creating the Next Industrial Revolution

Constructed Wetland

Sacred Economics

Embodied Energy

David Holmgren

 

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LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. 

Kevin Bayuk, Co-founder and Partner at LIFT Economy, works at the intersection of ecology and economy where permaculture design meets next economy organizations intent on meeting human needs while enhancing the conditions conducive to all life. He is the Senior Financial Fellow at Project Drawdown and a founding partner of the Urban Permaculture Institute.  You can follow Kevin on Twitter @kevinbayuk or email him kevin@lifteconomy.com.

Kevin Bayuk: Our Journey to an Economy that Works for the Benefit of All Life

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

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Our dearly beloved co-founding member of the LIFT Team, Kevin Bayuk's has his roots in entrepreneurship, having spent nearly a decade starting and growing technology companies, and activating projects and organizations that regenerate healthy ecosystems and socially just and joyful environments. After immersing himself in all aspects of starting and growing companies, Kevin focused his attention on learning about and teaching eco-systemic design. Nowadays Kevin merges his experience in business with his experience in permaculture to help businesses care for people while enhancing the earth.  

Kevin also serves as the Senior Financial Fellow at Project Drawdown developing the business case to address climate change through existing practices and technologies. He frequently teaches classes, workshops, does public speaking, facilitates meetings, plans events and provides one on one mentoring as a founding partner of the Urban Permaculture Institute San Francisco. Kevin has helped design and start food security gardens and public learning experiences intent on reminding people that we, too, are nature.

Kevin has raised millions of dollars to capitalize business operations, led teams of more than 30 employees, and can speak well to the benefits and pitfalls of raising capital and the many paths of growing a business. He loves spreadsheets and loves to dig into operating models. One investor of Kevin’s last technology company said, “Kevin oozes strategy.”

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Some highlights from Ryan’s interview with Kevin include:

  • Kevin recounts his process of shifting away from a worldview overwhelmed by proliferation of problems/suffering to one where he recognized countless opportunities to solve problems and inspire a movement of solutions

  • How the genesis of Kevin’s interest in business & economy as powerful lever for social change grew from observations that much suffering is rooted in our system of economy that informs our cultural norms and identities

  • A leisurely stroll through LIFT’s long term vision, from LIFT 1.0 to LIFT 5.0 and how the LIFT Team balances cynicism and optimism on the path to realizing our vision

  • Some resources from which the LIFT Team derives inspiration

Resources:

Videos:

Books

Terminology:

People:

Organizations

 

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life.

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers).  You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Jeffrey Hollender - Taking a Systems Approach to Designing the Next Economy

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

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“It’s not enough to build your own company, you have to participate in building the whole ecosystem... ” - Jeffrey Hollender

 

In this episode of Next Economy Now, Kevin Bayuk, a Partner at LIFT Economy, interviews Jeffrey Hollender, Founder of Seventh Generation, the American Sustainable Business Council and Sustain Natural among other enterprises and organizations.

Jeffrey is a thought leader on corporate responsibility, sustainability and social equity.  His decades of experience have covered decentralized models of education, ethical community banking, starting and growing sustainable, and now net positive, enterprises and using the power of coalition building as a lever for creating change in policy and governance.  

 

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In the interview we discuss how important it is to take a systems view when engaging in changing the economy.  In fact, systems thinking emerged as the consistent theme in our discussion and Jeffrey encourages listeners to check out this lecture by Peter Senge to develop a basic literacy of systems thinking.

We also delve into a diverse array of topics including the following:

  • Which type of scale (many small businesses or few very large businesses) is better to change the economy

  • The role of worker ownership in addressing wealth inequality

  • The role and power of everyday consumer choices

  • “Net positive” business compared to business just “less bad”

  • The dysfunction of the “business as usual” capital and the return mandates on that capital to serve the innovation of small emergent next economy enterprises

 

In addition to listening on B the Change Media, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Kevin Bayuk works at the intersection of ecology and economy where permaculture design meets next economy organizations intent on meeting human needs while enhancing the conditions conducive to all life. He is a co-founder and  partner with LIFT Economy, the Senior Financial Fellow at Project Drawdown and a founding partner of the Urban Permaculture Institute.  LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Kevin on Twitter @kevinbayuk or email him kevin@lifteconomy.com.

Janelle Orsi: Leveraging the Legal System towards an Equitable & Inclusive Next Economy

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

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In this episode of Next Economy Now, Erin Axelrod, a Partner at LIFT Economy, interviews Janelle Orsi, founder of The Sustainable Economies Law Center.

 

Janelle Orsi is an attorney living and working in Oakland, California. Her law and mediation practice is focused on helping individuals and organizations share resources and create more sustainable communities. She works with social enterprises, non-profits, cooperatives, community gardens, cohousing communities, ecovillages, and others doing innovative work to change the world. Her primary areas of legal specialty are real estate, small business, nonprofit, and estate planning law. In addition to her private practice, Janelle is Co-Founder and Director of the Sustainable Economies Law Center.

 

Janelle is the author of Practicing Law in the Sharing Economy and co-author of The Sharing Solution: How to Save Money, Simplify Your Life & Build Community, a practical and legal guide to cooperating and sharing resources of all kinds. Janelle also writes for Shareable.net.

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In this interview, Erin & Janelle discuss a number of topics, including:

  • What if people could divert their funeral financing into burial plot land conservation easements?

  • The radically transformative power of worker-ownership

  • What does the real sharing economy look like? Loconomics Cooperative as a model to emulate

  • What is a multi-stakeholder cooperative and why that might be important

  • Healthy workplaces and how to alleviate nonprofit burn-out

  • “Permanent real estate cooperatives” as an iteration of Community land trusts to lessen the divide and make land trusts accessible to a more diverse socioeconomic group

  • How to catalyze a consumer revolution to create a tipping point for cooperatives

 

Towards the end of the podcast, Janelle and Erin coin the term, “Democravore,” to indicate an idea of mobilizing groups of people to come together to prioritize food spending at worker-owned food businesses.

 

In addition to listening on B the Change Media, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Erin Axelrod is a Partner at LIFT Economy, helping to accelerate the spread of climate-beneficial businesses, specializing in businesses that address critical soil and water regeneration. She is a shepherdess, indigo farmer and regularly forages for wild food in her home in rural Sonoma County. LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Erin on Twitter @erinaxelrod or email her erin@lifteconomy.com.

Scott Morris: How "Complementary Currencies" Support Vibrant Local Economies

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

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Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, democratic, transparent, and whole-systems approach to solving social and environmental challenges. 

The goal of this podcast is to identify the trends, tips, and best practices that will help listeners better harness the power of business as a force for good.

In this episode, Shawn Berry, a Partner at LIFT Economy, interviews Scott Morris. Scott is an economist, community organizer and social entrepreneur. He has dedicated his career to solving the problem of why the economy only works well for some, while others get left out. He is currently the founder and CEO of IthaCash. Ithacash is "Money Made for Main St.", a regional cooperative currency program for in-and-around Tompkins County, New York where the marketplace & local money work together for local people, causes, and economies by offering another way to meet real needs.

Ithacash serves the community by granting homegrown funding to area civic organizations and fostering local resilience. Ithacash is building on the legacy of the Ithaca HOURs currency program begun in 1991 and will be a flagship pilot program for Qoin's community currency software in the US.

In this interview, Shawn and Scott discuss a number of topics, including:

  • Scott’s personal journey coming to this work

  • Creating a new currency and aspects of currency design

  • New developments in complementary currencies

  • Benefits created for local economy

  • History and case studies of successful currencies

To listen to this podcast, please click the image at the top of the article.

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In addition to listening on B the Change Media, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Shawn Berry is a Partner at LIFT Economy, where he works as an organizational strategist inspired to harness the power of business to create resilient local economies as patterns to be documented, open sourced, scaled globally and adapted regionally.

LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Shawn on Twitter @sd_berry or email him shawn@lifteconomy.com.

John Fullerton: The Emergence of Regenerative Capitalism

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

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Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, democratic, transparent, and whole-systems approach to solving social and environmental challenges.

The goal of this podcast is to identify the trends, tips, and best practices that will help listeners better harness the power of business as a force for good.

In this episode, Ryan Honeyman interviews John Fullerton, Founder and President of Capital Institute. Capital Institute is a nonprofit that is working to explore and effect the economic transition to a more just, regenerative, and sustainable way of living through the transformation of finance.

John is also a recognized impact investment practitioner as the Principal of Level 3 Capital Advisors, LLC. Level 3’s direct investments are primarily focused on sustainable, regenerative land use, food, and water issues.

Previously, John was a Managing Director of JPMorgan where he worked for over 18 years. Following JPMorgan, and after experiencing 9-11 first hand, John spent years embarked on more entrepreneurial ventures as an impact investor while engaging in deep study of our multiple interconnected systemic crises that led to the founding of Capital Institute in 2010.

He is a Co-Founder and Director of Grasslands, LLC, a holistic ranch management company in partnership with the Savory Institute, and a Director of New Day Farms, Inc., New Economy Coalition, and Savory Institute. He is also an Advisor to Armonia, LLC, a Belgian family office focused on impact investments, RSF Social Finance, and to Richard Branson’s Business Leader’s initiative (“B Team”).

In this interview, Ryan and John discuss a number of topics, including:

  • How John went from a career on Wall Street to being a leader in the field of regenerative capitalism

  • The eight principles of regenerative economics

  • Carbon sequestration, holistic management, and climate change

  • The thought leaders and books that influenced his thinking over the last 20 years

  • How consciousness intersects with systems design

  • Whether the is optimistic or pessimistic about the future

  • And much more

In addition to listening on B the Change Media, you can listen/subscribe to Next Economy Now on iTunes, Overcast, Stitcher, or your favorite podcasting platform.

 

Ryan Honeyman is a Partner at LIFT Economy and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers). LIFT Economy is an impact consulting firm whose mission is to create, model, and share a locally self-reliant economy that works for the benefit of all life. You can follow Ryan on Twitter @honeymanconsult or email him ryan@lifteconomy.com.

Kevin Bayuk: What is the "Next Economy"?

Next Economy Now highlights the leaders who are taking a regenerative, bio-regional, equitable, transparent, and whole-systems approach to using business as a force for good. 

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LIFT Partners Ryan Honeyman and Kevin Bayuk discuss what the next economy is, why it is important, and how any company can increase its positive impact.

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